Summer “Thinking” List
A MONTHLY PUBLICATION
OF THE COUNCIL
OF SMALLER ENTERPRISES
You may not get time for a summer vacation, but hopefully you’ll find at least a small opportunity to unplug this summer. But that doesn’t mean you have to unplug your business. Sometimes the best you can do is think the thoughts you have about your
business, since they don’t get a lot of attention in the daily firefighting of keeping your
business moving. So while there are plenty of summer “reading” lists out there, let me
suggest a few “thinks” to think summer when you do have a little time.
Spotlight your business.
It’s likely you are doing great things, but have you taken the time to tell anyone? Think
about applying for recognition as a part of our 10 Under Ten or Weatherhead 100
Awards, as well as get yourself on our Leads and Feeds list so we can highlight you in
local and national media and to elected officials when they are seeking ideas or need a
good small business story.
Find your exit row.
Many small business owners have put off thinking about their exit plan during the
Great Recession. And some have never thought about it at all. As Michael Gerber
would say, “If you don’t have a plan to get out of your business from the day you get
into it, you are already behind.” Take a good look at this month’s cover story and
start working on your plan. If you need help, call us. We can connect you to the right
Upset about how your business is being treated by government and our elected officials? Don’t just grumble; get involved. It’s easy with our Grassroots Network that allows you to weigh in on issues that affect the future of your business. And think about
coming along with us to Columbus or Washington, D.C. on our regular visits.
COUNCIL OF SMALLER ENTERPRISES
President and Executive Director
Marketing and Public Relations
Director, Education and Programs
Advertising and Sponsorship
GENERAL COMMENTS OR IDEAS
Brynn Allio, Nicki Artese,
Ginny Hridel, Judith Malone
Smart Business Content Marketing
Design and Production Services
Mull it over.
If you have an issue that you’d like to bounce off a peer, call us. We can direct you to
our COSE MindShare groups or help set up a one-on-one consultation with one of our
gurus. Best of all, it’s all included in your membership.
cose.org or (216) 592-2222
Steve Millard, president and executive director of COSE
COSE Update (ISSN 1068-137X) is
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